Design Project

The Atlanta Home Show’s print and online ads promote show highlights, guest speakers, and coupons.

Scope of Work Included:

  • Digital Banner Ads
  • Newspaper Ads
  • Magazine Ads
  • Billboards
  • Posters
  • Sales Sheets
  • Billboards
  • VIP Tickets

Background


SEMCO Productions (SEMCO) has been an Atlanta based leader in consumer and trade show production, event marketing, and conference industry since 1959.

In 2006, All Terrain Studios began assisting SEMCO with their magazine and newspaper ad designs for the widely popular Spring Atlanta Home Show and Fall Atlanta Home Show. During the discovery phase into their brand, it became immediately evident that their day-to-day business activities needed streamlining as well as the look and functionality of their website. Shortly after, we designed and developed a robust, proprietary, password-protected online business application so they could easily handle contracts, invoices, and sales management. Countless manhours have been saved over the years thanks to this new system.

As SEMCO launches new shows, we are frequently brought in to collaborate on branding early on. We have enjoyed a close relationship with them, producing brand sensitive television commercials, websites, collateral, print ads, logos, and sales collateral.

Project Details


  • Three times yearly, design marketing pieces for publication online and in print.
  • Collaborate with client to review and refine.
  • Deliver digitally.